(BPR) Walmart is rolling back the company’s Diversity, Equity, and Inclusion (DEI) policies in a major blow to the “woke” cultural revolution that for a time, had brought corporate America to its knees.
The retail colossus is the latest addition to the list of companies that have bowed to pressure under the threat of being exposed by conservative activist and filmmaker Robby Starbuck, whose work has brought change to Ford, Harley Davidson, Lowes, John Deere, and Tractor Supply, among others.
In a Monday post to X, Starbuck announced that the nation’s largest employer was making changes to distance itself from the institutionalized discrimination that has been a hallmark of the Biden-Harris era.
MASSIVE news: Walmart is ending their woke policies. I can now exclusively tell you what’s changing and how it happened.
Last week I told execs at @Walmart that I was doing a story on wokeness there. Instead we had productive conversations to find solutions.
Below are the… pic.twitter.com/BD02xJQ0X2
— Robby Starbuck (@robbystarbuck) November 25, 2024
“MASSIVE news: Walmart is ending their woke policies. I can now exclusively tell you what’s changing and how it happened,” Starbuck said in his post. “Last week I told execs at @Walmart that I was doing a story on wokeness there. Instead we had productive conversations to find solutions.”
“I have to give their executives major credit because this will send shockwaves throughout corporate America. This is the biggest win yet for our movement to end wokeness in corporate America,” he added, going on to list the changes that the organization agreed to make.
Walmart will no longer participate in the Human Rights Campaign’s Corporate Equality Index which is used by the powerful LGBTQ+ advocacy group to bully companies into compliance with the “woke” agenda. The company will also scrap its Racial Equity Center which was established in 2020 as a special five-year initiative.
