The My Verizon App has been accused of secretly collecting a user’s browser information, tracking apps, location, and contacts, for the purposes of understanding user interests. The mobile network provider appears to be automatically enrolling users in the data collection feature.
Input was first to report about Verizon’s “Custom Experience” feature that is concealed in the My Verizon app. There is also the “Custom Experience Plus” feature that is more invasive in data collection.
According to Verizon, the purposes of these features are to “personalize” users’ experience and “give you more relevant product and service recommendations” through the “information about websites you visit and apps you use on your mobile device.”