(PageSix) In a bizarre business move, Kanye West played a pornographic film for shocked Adidas executives during a recent meeting.
The five-man gathering was filmed and included in a 30-minute YouTube videotitled “LAST WEEK,” which was uploaded on Sunday.
Fisheye-lens footage of the get-together showed West and two of his representatives sitting with two Adidas execs on black stools set up in a semicircle inside an empty room. Everyone’s faces were blurred out except for West’s.
The meeting began with the rapper-turned-designer, 45, holding his phone horizontally in front of the businessmen while a video played.
After several seconds, one of the men asked, “Is this a porn movie?” to which West replied, “Yeah.”
“Jesus Christ,” one of them let out.
Kanye West showed a pornographic video to Adidas executives during a recent business meeting.Kanye West/YouTube
Despite their discomfort, the Yeezy founder continued to hold his phone close to their faces.
“Come on, man. Come on,” one of the guys finally said as he moved West’s arm and phone away from him.
The apparent point of the X-rated film was to draw a parallel between its plot and West’s business dealings with the activewear company, which handles the manufacturing of and distribution for his billion-dollar Yeezy brand.
“I’m only gonna work with Adidas if he’s the CEO,” West said, pointing to one of his team members.
“You guys have done wrong by the company, by the business and by the partnership,” he went on. “The whole concept of this video is that the guy had cheated, so then the girl was like, ‘Well then I’m going to do the thing that’s your worst nightmare.’”
“This is your worst nightmare,” he said, looking directly at the execs. “Your worst nightmare is not me hitting you. Your worst nightmare is not me playing the porn. Your worst nightmare is not me screaming. We’ve done all this.”
Pointing to the man he wants as CEO, he told them, “That’s your worst nightmare.” Pointing to his other team member, he added, “And then worst nightmare No. 2.”
“Is it your dream, or is it a nightmare? What are we doing?” one of the Adidas execs asked.
One of West’s liaisons replied, “What you’re feeling right now is extreme discomfort, and that is exactly the point because when someone steals this man’s ideas, his creations, it’s like you’re stealing a child. These are all children of his mind, and you’ve kidnapped them.
“There are Yeezy-inspired derivatives that are making significant revenue because people can’t tell the difference because it’s so inspired. … He’s angry, and he’s right.”
West interjected to confirm just how angry he is.
The same liaison continued, bringing up how West recently ended his partnership with Gap over allegations that the retail giant did not deliver on promises to release certain styles and open dedicated Yeezy Gap stores as planned.