in

Unilever Removing The Word ‘Normal’ From Products Because Study Shows People Don’t Feel Normal

Credit: Unilever

From FoxBusiness.com….

Unilever is doing away with the word “normal” on the packaging of its beauty products and respective advertisements.

The language change is one way the multinational consumer goods company is being “equitable and inclusive,” according to a press release issued on Tuesday.

Brands such as Dove, Vaseline, Axe, Sunsilk and Love Beauty and Planet are included in Unilever’s progressive commitment among other beauty and personal care lines the company owns.

Unilever’s decision to strike the word “normal” from its products comes as a response to the 10,000-person study it commissioned that found the term makes 70% of consumers (from across nine countries) feel excluded.

Read More

Leave a Reply

Loading…

Zillow Facing Anti-Trust Lawsuit, Accused Of Favoring Listings From National Association of Realtors

Michelle Obama Interview: Talks Blessings, Hobbies, Depression And What’s Next