(Daily Mail) Millions of people have long suspected it, but now a leak suggests that out phones really are listening to us.
An apparent pitch deck from one of Facebook‘s marketing partners appears to detail how the firm eavesdrops on users’ conversations to create targeted ads.
In a slideshow, Cox Media Group (CMG) claims that its ‘Active-Listening’ software uses AI to collect and analyze ‘real-time intent data’ by listening to what you say through your phone, laptop or home assistant microphone.
‘Advertisers can pair this voice-data with behavioral data to target in-market consumers,’ the deck states.
The pitch deck goes on to tout Facebook, Google and Amazon as clients of CMG, suggesting they could be using its Active-Listening service to target users.
The first slide of CMG’s leaked pitch deck describes how their Active-Listening software listens to your conversations and extracts real-time intent data
