(PM.) Former CNN host Don Lemon has filed a lawsuit against Elon Musk as well as X Corp and X executives, accusing them of fraud, negligent misrepresentation, and breach of contract, among other things. The lawsuit claimed that Lemon suffered economic damages as well as “psychological and emotional distress, humiliation, and mental and physical pain and anguish.” He has demanded a jury trial in the case.
The lawsuit, filed in the Superior Court of the State of California for the County of San Francsico, stated that “Amid Defendants ongoing struggle to retain advertisers, Defendants sought to affiliate with reputable figures whose name, likeness and reputation they could use to piggyback off of to retain advertisers. Lemon was a top prospect for X, and thus, Defendants saw an opportunity and sought to reach an exclusive partnership deal with Lemon, following his termination at CNN, at a time when Lemon was vulnerable.”
The lawsuit claimed that Lemon had expressed “reservations” about the exclusive partnership with X “given the ongoing controversies surrounding the X platform,” but the defendants went on to “induce Lemon through false promises and representations about what would be expected of them and how much Lemon would be compensated to get him to agree, all while concealing material facts from Lemon.”
“Contrary to the promises and representations made to Lemon, once Defendants were enriched and gained the benefits of using Lemon’s name, likeness, identity, and reputation, they reneged on their express agreement with Lemon and have failed to compensate him, citing to false pretenses for their breach of the partnership agreement.”
Lemon’s show on X, The Don Lemon Show, was announced in January. Musk sat for an interview with Lemon for the show’s first episode, with Lemon claiming that Musk canceled the partnership after that interview in March.
The lawsuit stated that on December 14, 2023, Lemon attended a meeting with Linda Yaccarino and Brett Weitz to discus a potential partnership. “During the meeting, Lemon told Yaccarino and Weitz that it was important for him to maintain his journalistic integrity and that the next step in his career following his termination at CNN was a pivotal one.”
In addition to “inducing” Lemon with the promise that he would “have full authority over his work and should not have concerns about Defendants imposing on his work or not agreeing with anything he does,” the “Defendants started to induce Lemon by promising a revival of his career following his termination with CNN, knowing that he was in a particularly vulnerable and susceptible state.”
“Defendants deliberately misrepresented what they intended to do. Defendants knew that if they accurately represented to Lemon that the purpose and meaning of the exclusive partnership deal was to use Lemon’s name, likeness, reputation, and identity to rehabilitate Defendants reputation and draw in advertisers to the X platform, Lemon would never have agreed to do what he did and Defendants would have been unable to utilize Lemon to keep up with their ongoing efforts to woo advertisers,” the lawsuit stated.
The lawsuit stated that Lemon received a one-year deal with the agreement that he would be paid $1,500,000, with the option to renew the deal two times, 60 percent of cross-advertising revenue that X received from Lemon’s content, gradually increasing payments for meeting follower thresholds, $500,000 in X advertising credits, and for a two-year period “10 percent of the net revenue that X receives once it exceeds $350,000 for content creators that Lemon referred to X.”
