(Daily Mail) Kohl’s has become the latest retailer to receive backlash for catering to the ‘woke crowd’ after shoppers slammed their LGBTQ+ apparel for infants.
The onesies with the LGBTQ+ pride flag on them, specifically tailored to June, which is known internationally as Pride Month, have even sparked calls for a store boycott.
One Twitter account put it succinctly: ‘Looks like another company needing Bud-lighting!’
Popular Twitter account, ‘End Wokeness’, led the charge against LGBTQ+ onesies for infants, writing: ‘Kohl’s is pushing LGBTQ Pride for literal babies’ and added ‘Looks like Kohl’s didn’t learn a thing from Bud Lite and Target.’
Kohl’s appears to be the latest brand to have begun catering to the ‘woke crowd’ for promoting and selling LGBTQ+ apparel for infants at the struggling company
The onesies with the LGBTQ+ pride flag on them have even sparked calls for a store boycott
The Kohl’s products were spotted both online and in stores, according to numerous social media posts.
‘Celebrate the joy that comes from living authentically and unapologetically during Pride month and all year long with this Baby Sonoma Community® Pride Bodysuit Set,’ reads the online description.
YouTuber ‘Twisted Luck Truth’ posted a video that was also shared on TikTok criticizing Kohl’s LGBTQ in-store merchandise, claiming the social media site took it down.
The account showed off various pieces of pride merchandise throughout one unknown Kohl’s location, including a t-shirt that proclaimed ‘BELONG BELIEVE BE PROUD’ with a Mickey Mouse logo in silhouette.
Conservative influencer Benny Johnson wondered ‘why is Kohl’s selling ‘Pride Merch’ for three-month-old babies?’
‘Wouldn’t it be nice if Target and Kohl’s also offered toddler wear that had pictures of the American Flag? Patriots? Eagles?’ asked another account.
One more liberal content creator defended Kohl’s in the wake of the boycotts against other companies and stated the company should stand its ground.
‘Kohl’s please stand your ground and keep your pride collection. I’m sick of gun hungry bigots acting like not being straight is killing kids, when we all know what happens EVERY F***ING DAY IN THIS COUNTRY.’
Kohl’s move comes as many are attempting a boycott of various big name brands over displays of solidarity with the LGBTQ+ community
A YouTuber who goes by ‘Twisted Luck Truth’ posted a video that he also shared on TikTok criticizing Kohl’s LGBTQ in-store merchandise, claiming the social media site took it down
Kohl’s move comes as many are attempting a boycott of various big name brands over displays of solidarity with the LGBTQ+ community, which many are seeing as a progression of ‘woke’ ideology.
Bud Light is giving away its beer for free with new promotions after the Dylan Mulvaney backlash wiped almost $16 billion off parent company Anheuser-Busch‘s market value.
Anheuser-Busch has seen its market value plunge $15.7billion since the disastrous campaign with transgender Mulvaney began on April 1.
Target has pulled some of the most controversial items from its Pride collection in the face of a ‘Bud Light’ style boycott, but is doubling down on its commitment to LGBTQ causes and blaming ‘volatile’ complaints for its decision.
Target said it had pulled some of the items that have ‘been at the center of the most confrontational behavior.’
‘Since introducing this year’s collection, we’ve experienced threats impacting our team members’ sense of safety and wellbeing while at work,’ Target said in a statement.