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Patagonia Urges People To Boycott Facebook, Businesses To Stop Advertising On Platform

The CEO of Patagonia said Facebook has a responsibility to make sure its products do no harm, and until they do, it will continue to withhold its advertising business

From TheHill.com…

Ryan Gellert, CEO of Patagonia, outdoor clothing and gear retailer, tweeted a series of statements Thursday night reaffirming his company’s commitment to stop all paid advertising on Facebook platforms.

Patagonia initially announced its advertising boycott in June 2020, along with other big companies like The North Face, Ben & Jerry’s, Puma, and many more, rallying around the #StopHateforProfit campaign that aims to hold social media companies accountable for spreading divisive content on their platforms.

Now the issue has taken on a renewed importance as internal Facebook documents were leaked by Frances Haugen, whistleblower and former Facebook product manager. The documents paint a dark picture of the social media giant and confirm many of the allegations Haugen made against Facebook during testimony on Capitol Hill, where she alleged Facebook allowed misinformation to spread on its site ahead of the 2020 election and that it was not doing enough to counter hate speech.

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