(Tech Times) A Scotland distillery is reportedly leveraging an artificial intelligence model dubbed ‘SmokeDNAi’ to better understand the aging process of whisky in a barrel. This will help the company gauge a whisky’s ‘profile’ over time.
The alcoholic beverage firm Diageo invested almost $44 million in investigating the aging of whisky using SmokeDNAi technology.
Teams utilized SmokeDNAi to examine and evaluate the flavor characteristics and texture of two distinct whiskies, one remnant and the other original, that were distilled in separate casks.
Port Ellen Gemini is the name of the pair of rare whiskies, and each bottle is $50,000.
(Photo: JOSEP LAGO/AFP via Getty Images) A visitor watches an AI (Artificial Intelligence) sign on an animated screen at the Mobile World Congress (MWC), the telecom industry’s biggest annual gathering, in Barcelona.
The analysis aims to provide more insight into the process of barrel-aging whisky. SmokeDNAi was announced following the reopening of Port Ellen in Scotland.
After 40 years, the “ghost” distillery greeted visitors back with state-of-the-art improvements in both building and alcohol production.
Whisky samples are subjected to a chemical analysis procedure, such as gas chromatography or liquid chromatography, after which an algorithm separates the results into sets of unique components.
Using SmokeDNAi technology, this algorithmically generated piece of art gradually conjures up images of whisky smoke.
Whisky aficionados can see taste combinations, scents, and clear profiles here that are invisible to the unaided eye. Combinations of coconut, smokey, earthy, medicinal, floral, and sweet flavors may be present in visual profiles.
Whisky and AI
Diageo reportedly uses other AI strategies, such as Smartbidder, a paid social media buying technology it co-developed to ensure every dollar spent on media is as effective as possible.
