From Glossy.co……
Like many who have used the popular new social media app Clubhouse, Jeff Carvalho, co-founder of Highsnobiety, has been shocked at how engaged its users are. Last week’s edition of his weekly show, “Culture Club,” engaged more than 300 listeners for four full hours. They asked questions and shared their opinions on the topic of racism against Asian-Americans.
The top 20% of Clubhouse users, based on average time spent listening, are on the app for more than two hours a day, according to Clubhouse.
Clubhouse, which has seen more than 10 million downloads since launching in March 2020, is swiftly becoming a hub for in-depth discussions on the ins and outs of streetwear and fashion. Culture Club, which focuses on fashion but touches on various other topics like art and film, boasts more than 23,000 followers. Carvalho’s co-hosts, Vice Media vp of partner concepts Ben Dietz, Nordstrom men’s fashion director Jian DeLeon and Tiffany & Co. executive creative director Ruba Abu-Nimah, have 5,000-20,000 followers, while Carvalho has more than 3 million.
