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Gucci Launches Site Offering Vintage Refurbished Pieces In Conjunction Milan Fashion Week

From APnews.com…

Fashion houses trying to figure out how to reach new eyeballs after the long ordeal of the pandemic have centered around a singular idea: collaborations.

Many are doing it, in big ways and small. Gucci, which famously “hacked” Balenciaga last season, is now launching an e-commerce site showcasing refurbished vintage Gucci products and capsule collections by young designers. Hatmaker Borsalino is collaborating with the French brand Ami Paris and the equestrian-inspired brand Acheval.

If the fashion industry is going to change, now is the moment, say insiders — even if the temptation to go back to old habits is great.

Highlights from the fourth day of Milan runway shows Saturday for next spring and summer:

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