During an interview on Sunday, the founders of Ben and Jerry’s ice cream said that the decision to stop selling their product in Israeli settlements, which the company referred to as “occupied Palestinian territory,” was not anti-Israel.
— Ben & Jerry’s (@benandjerrys) July 19, 2021
The interview followed an opinion piece published in The New York Times, written by the pair in response to the backlash against the company’s decision. Jerry Greenfield told Axios, “I think [the outrage] is largely based on misinformation. I think Ben and Jerry’s and [parent company] Unilever are largely being characterized as boycotting Israel, which is not the case at all.”
Despite selling the company decades ago, the two still stay involved with the company, which stated in July that it would no longer be selling its products in what they called “occupied Palestinian territory.”