The auto insurance company State Farm is encouraging its agents in Florida to donate books promoting transgenderism to 5-year-olds to their local schools or public libraries, according to an email shared by a whistleblower.
The email, obtained by the nonprofit organization Consumers’ Research and shared with the Washington Examiner, revealed that State Farm has partnered with the GenderCool Project, which promotes issues of gender identity in children through various advocacy and public awareness programs, to donate a packet of three books to local schools and public libraries.
The three books, A Kids Book About Being Transgender, A Kids Book About Being Non-Binary, and A Kids Book About Being Inclusive, contain various descriptions about gender and identity meant to disprove the notion that gender is the same as biological sex and establish that it is therefore changeable.
The GenderCool Project markets the “three book bundle” to children ages 5 and over, a fact noted in the whistleblower email.
“The project’s goal is to increase representation of LGBTQ+ books and support our communities in having challenging, important and empowering conversations with children age 5+,” the email said.
State Farm partnered with The GenderCool Project — which aims to have conversations with children about being Transgender and Non-Binary. pic.twitter.com/MYcZSW8Yp1
— Will Hild (@WillHild) May 23, 2022
Dated Jan. 18, the email was sent by Jose Soto, a corporate responsibility analyst for State Farm in Florida, and in addition to promoting the company’s partnership with the GenderCool Project, it sought to recruit six State Farm insurance agents in Florida to “[receive] these books in March, then [donate] them to their community by the end of April.”
“This is a fantastic way to give back and an easy project that will help support the LGBTQ+ community and to make the world around us better,” the email added.
While the communique only referenced recruiting volunteer agents in Florida, it indicated that the program is a nationwide initiative.
“Nationwide, approximately 550 State Farm agents and employees will have the opportunity to donate this three book bundle to their local teacher, community center, or library of their choice,” Soto wrote in the email.
But the promotion of the project in Florida is notable because Gov. Ron DeSantis recently signed into law the Parental Rights in Education Bill, prohibiting classroom instruction of gender identity and sexual orientation through third grade.
The law, which is set to take effect on July 1, was derided by Democrats and progressive pundits as an attempt to censor gay and transgender education that would result in a rise in suicides by gay and transgender youth. Critics and legacy media outlets dubbed the legislation as the “Don’t Say Gay Bill” despite “gay” never appearing in the law’s text.
In a zoom call with reporters, Consumers’ Research Executive Director Will Hild noted that the materials promoted by State Farm and produced by the GenderCool Project would be barred from use in public schools once the new law takes effect in July.