(The Cut) In the 20 years since the FDA approved botulinum toxin type A (aka Botox Cosmetic) for wrinkles, the question of whether or not to partake has become unavoidable. With treatment costs going down and the stigma dissipating, more people than ever are getting needled.
According to the International Society of Aesthetic Plastic Surgery, neurotoxin injections are the most popular minimally invasive cosmetic procedure, and the number of people getting those procedures rose 26 percent between 2016 and 2020 — a time period that doesn’t even account for the plastic surgery Zoom boom. These days, celebrities are shilling wrinkle injections, and Botox bars are all over the place.
You know what else is everywhere? Your face! It’s impossible to avoid. Meetings, mirrors, phones, photos. Even if you believe “getting older is hot,” the fact that you have to say so — to yourself or others — is evidence that our society forces people to contemplate the way they look as they age and, at some point, come up with a “strategy.” Rather than debate the injustice of it all, let me see if I can help you on a practical level.
“People come to see me for all sorts of skin issues, but Botox only helps with a particular set of concerns,” says David J. Goldberg, M.D., a dermatologist at Schweiger Dermatology Group in New Jersey and New York. If you’ve named your concern and it’s shallow lines across your forehead or between your eyebrows, or crow’s-feet that are noticeable when you smile, Botox can help. (FYI: Botox Cosmetic is just one specific brand of prescription injectable in an entire category of cosmetic neurotoxins, or neuromodulators, that also includes Jeuveau, Xeomin, Dysport, and Daxxify.)
In general, these types of injections temporarily freeze your facial muscles for three to six months, which relaxes and softens the appearance of the lines. Goldberg says Botox can’t correct deep creases or lines that are etched in when your face is at rest, nor can it help with lines around your mouth (“That’s when we talk about filler,” he says), textured lines on your cheeks (“laser time”), or sagginess.
According to Goldberg, neurotoxins may help to stave off future wrinkles. For example, in one 19-year study of a pair of identical twins — one who got injections, one who didn’t — the ’toxed twin developed fewer wrinkles. “I’ve been injecting for 20 years, and prejuvenation is real,” he says. “If you start younger, your muscle tone is solid, you need less, and you don’t need it as often.” That’s important to note, because money should absolutely factor into your decision. Treating one small area with neurotoxin costs, at a bare minimum, $250, but probably more like $500 to $750, depending on who your provider is.